Dogs know which treats they like best. These are my dog’s very favorite so I refer to them by saying, “I’ll give you a million dollars.” Now that he knows this phrase, it gets him moving when he’s reluctant to get in the car, or helps change his mind about an agility obstacle that makes him nervous. I also use these as high-value treats for classical conditioning; I give these out when my dog is meeting a new person, or when I’m talking to a neighbor in the backyard, to create positive associations so he’s less likely to bark. Of course he also loves getting these just as a treat. A bag of these treats can be stretched by cutting each one into about 3 pieces to use for training (big enough to still be chewy instead of swallowed whole), but I leave some whole for regular treats. A whole one is big enough that my dog will carry it away to eat, and he will guard it from another dog, so be aware of that if your dog is a resource guarder.
I highly recommend trying these. Don’t be fooled by the tear notch above the zipper; when I open the bag this way the zipper ends up getting ripped. Cut the bag open above the zipper to make sure you can reseal it. The thick plastic keeps the treats fresh.