- Grain-free kibble (no fillers or soy) – proven to provide great taste and nutrition
- Helps your cat reach and maintain an ideal weight along with proper portions and exercise
- May provide relief from most food allergy symptoms
- Complete and balanced for all life stages and all breeds
- Made in the USA
Turkey formula’s are better than PET rabbit formula.
My cats became very ill after eating Natures Variety Rabbit Dry Cat Food
Nature’s Variety has changed their formula
best dry cat food available
A look at the first four ingredients will tell you why. They’re all “meals”, which is essentially meat that has been ground up and dehydrated to around 10 percent moisture as opposed to 75 percent. Some fats are also removed because meat this compressed would have too high a fat percentage otherwise. Though “meals” do often contain other part of the animal humans wouldn’t consider “meat”, it doesn’t matter to cats or dogs and is actually more nutritious. This food also contains rabbit organs, a few fruits and vegetables, and two different kinds of probiotics.
As for taste, I just opened a sample bag and gave some dry food to my cats. They’re currently on my table clawing at the bag to get to what’s left of it. They absolutely love the food.
A lifesaver especially for cats with skin allergies
It has been 3 days since we changed her diet and we can see remarkable improvements – less scratching, and she’s more active and playing and much happier now! We observed that our cat has been drinking more with this food, which makes perfect sense from another person’s review and from the package label. It says it has only 10% moisture. By the way, our cat is pretty much healthy prior to her dental procedure, no kidney problems, not diabetic, no hyperactive thyroidism thank goodness. And she has her complete blood profile done before and after the dental surgery. All other organs tested as well. We ruled out flea allergies since we have her on a flea prevention monthly maintenance(Revolution, update: changed to Advantage II) which we apply on her every month since we got her.
So if your cat is scratching excessively with generalized itching on the body, and pulling hair (no vomiting, diarrhea etc. just the scratching,excessive licking and hair-pulling) like our cat, it may be skin allergy .. this cat food proved to be helpful to us. It’s definitely a lifesaver for our precious cat. We wish to continue using this product as well as the canned rabbit food to keep our cat healthy and itch-free!
Best nutrition for all cats, and a livesaver for sensitive cats
For a cat of a friend of mine, this rabbit-based food has been a livesaver. Her cat had such sensitive skin that even on premium pet store brands the poor animal had hardly any fur left on its belly from overgrooming itself. They tried everything! Since switching to Instinct Rabbit Meal Formula, the cat is happy, healthy, and recovered.
Stopped the vomiting
It has been three weeks now with no vomiting, solid stools, and our calico is starting to lose weight. She seems happier and is definitely more active than she had been six weeks ago. Another fringe benefit– our male cat, who has suffered from nearly chronic tartar build-up (despite two cleanings and “tartar-control” treats), is showing me a cleaner set of teeth and better breath. Thrilled would be understating how happy we are with this product.
Cats loved the old flavor, hate the new
As expensive as this diet is, I had expected better from Nature’s Variety and I am sad to say I canceled my auto-refill subscription and now have to find a new diet. I can’t believe that a company that prides themselves on producing a diet similar to what cats would eat in the wild would add pork flavor to their food. I can see a wild cat eating rabbit, but not a pig! Also, it would have been nice to see this new formula advertised on their bag of food – I had to find out on my own that they had been messing around.
Amazon’s customer service is awesome. I inquired about returning the food, and although they do not take returns on grocery items, they did refund the full amount. I wasn’t expecting a refund, but was very pleased with their customer service, this is why I will continue to do most of my shopping on Amazon.com!
I have now tried the Instinct Chicken flavor and, while both cats do enjoy this food, I am still wishing I had an alternative protein source (i.e. rabbit or venison) in case the sensitivity was actually an allergy to chicken (I’m hoping it’s just an allergy to grains, as this is pretty common).
Great for food allergies!
I decided to try it out… Not only did I have immediate results (about a 90-95% recovery), my very picky cat surprisingly loves it. The regurgitation of food that has been a lifelong issue (we thought from eating too fast) has also stopped. The added pluses are that this food is cheaper than prescription food, doesn’t require a prescription and has a 100% satisfaction guarantee. My 3 cats seem to eat less of it (maybe because no fillers = full faster), so the cost almost evens out to the Science Diet dry foods I used to give them.
Subscribe & Save reduces the price even further and ships for free to my doorstep eliminating regular trips to the pet store.
The only downside is that I found the dry Rabbit food has chicken meal & fat and I believe I’ve narrowed down my cat’s allergies to chicken. The canned lamb food Nature’s Variety Canned Cat Food, Feline Instinct Lamb Diet, 5.5-Ounce Cans (Pack of 24) doesn’t seem to cause any allergic reaction, but I prefer dry as their main diet and will look into the other Instinct dry foods for one that doesn’t contain any chicken in hopes of a 100% recovery.
Amazing product, excellent value
She’s about age 12 now. (She’s a rescue cat abandoned by the original owner, so we guess she was maybe 2 when adopted.) We had been feeding her a commercial “breeder” food (Purina Pro Plan Salmon & Rice). She was gaining fat and getting sluggish. Her blood panel showed her to be pre-diabetic, with possible kidney issues looming.
After researching, we learned that nearly all cat kibble was dangerously high in carbohydrates and relatively low in protein, and that the protein sources were mediocre.
Since cats are obligate carnivores, the inclusion of too much carbohydrate does just what it does to humans as we age: It is converted to fat and stored against a possible future of hunger. Unfortunately, this carries the risk of Type 2 Diabetes and other obesity-related illnesses.
Also, poor-quality food sources injure the immune system, placing cats at risk for allergies and thyroid problems.
It was clear that the high carbohydrate formula was putting our cat at risk. Our research also listed a number of high-protein, low-carbohydrate formulae. We chose Nature’s Instinct Rabbit, which is 40% protein and 7% carbohydrate.
Within two months, she slimmed down, losing about 20% body weight. She became more alert, spending more time awake and hanging out with us. She became more frisky, sometimes acting like a kitten. Her coat shines and she has that sleek look. Her gait has improved, because she doesn’t have to turn her hindquarters out to get her legs around a bulging midsection. Her teeth, gums, and claws look healthy. All other factors, like living situation, have remained constant. The only change was her food.
Her annual check-up isn’t for two months, but all the signs indicate that her health has improved significantly since changing her diet.
Yes, this kibble costs more by weight than commercial brands. But if you look at the total costs involved – vet bills, monthly diabetes or thyroid medicine cost, etc. – and the fact that she eats less quantity while deriving more nutrient intake, Nature’s Instinct Rabbit is an investment in your cat’s health and an overall excellent value.
My picky kitten love it
Love this stuff!
Inconsistent but a lifesaver
The problem — very inconsistent. One bag might be great and the next one he won’t eat and/or it causes problems. I finally bought based on expiration date and when I found one that worked I stocked up. There is another review posted here that talks about a formula change, but I didn’t notice a connection. The food does look different one expiration date to the next (darker or lighter, the size of the kibble changes).
I met a dealer at an expo and he seemed far from interested in hearing about the problem. If your cat is really sensitive it is definitely worth trying out. Be prepared for occasional problems and wasted $$. But it can work miracles.
Two Sick Cats within minutes of eating.
I hope a company like this reads the various review sites and can balance this formula out.
Cat became very ill.
I am very concerned about this because she also has diarrhea now. This has never happened to me before so I will not be repurchasing.
Cat won’t eat it
Also, the color of the product is black? Is that right? It looked burnt.