I bought this at my local BJs with one of the weekly coupons. I am not an awesome baker on any level, but this was so easy to make and smelled amazing! The only downfall to me was way too much cinnamon crumble. It was a little hard doing the 2nd layer but I’m sure that is a learned skill.

The cake stayed soft the while week we had it for breakfast gently wrapped in plastic wrap. I don’t think I would pay $20 for it, but it is certainly a good product 🙂